About us

What sets Prudentes apart from other consultancies

Prū|den|tes

lat. [Plural m/f]

The smart, sensible,
Prudent, level-headed ones

"Prudentes" comes from Latin and is derived from "prudens". Prudentes describes the team's self-image of proceeding wisely, sensibly, prudently and carefully. The logo symbolizes receiving and sending. This requires an empathic dialog ability of the whole Prudentes team. Listening and asking the right questions, openness, a positive view of people. Staying straightforward in the process. Expressing even unpopular insights. Being courageous. In short: Prudentes sees itself as a sparring partner for its clients.

Why Prudentes?

Our clients draw on Prudentes' industry expertise and skills in growth, restructuring, succession and transactions. Our hobbyhorse is the solution of complex, even emotionally colored corporate problems. Prudentes shows actionable, strategic, financial and operational ways to secure a company's sustainable future. When it comes down to it, Prudentes experts implement the new goals together with the management. Translated with www.DeepL.com/Translator (free version)

Why Prudentes?

Our clients draw on Prudentes' industry expertise and skills in growth, restructuring, succession and transactions. Our hobbyhorse is the solution of complex, even emotionally colored corporate problems. Prudentes shows actionable, strategic, financial and operational ways to secure a company's sustainable future. When it comes down to it, Prudentes experts implement the new goals together with the management. Translated with www.DeepL.com/Translator (free version)

Who we are.

Prudentes sees itself as a sensible, clever and level-headed sparring partner for medium-sized companies. The best ideas always emerge jointly between management, the entrepreneurial family and Prudentes. Our experts provide the process, the methodological expertise and the necessary industry knowledge.

Who we are.

Prudentes sees itself as a sensible, clever and level-headed sparring partner for medium-sized companies. The best ideas always emerge jointly between management, the entrepreneurial family and Prudentes. Our experts provide the process, the methodological expertise and the necessary industry knowledge.

Values at Prudentes

Experience

Prudentes stands for individualists with professional and life experience. Different industry knowledge and a comprehensive wealth of experience make the Prudentes consultants discussion partners at eye level.

Solution-oriented

The working method of Prudentes consultants is always result-oriented and at the same time people-oriented. The solution process is transparent and balanced.

Reliability

For us, the customer comes first! The competent team is always reliably at your side and works in a structured, focused and motivated manner.

Quality

Prudentes sets high standards for the quality of its work. With our self-developed digital tools, we process mass data with pinpoint accuracy and visualize results in a way that is reliable for interpretation. With our digital data rooms, we guarantee a high level of data security.

Empathy

Services and consulting are only as good as the communication between client and project team. Prudentes aims to work objectively and at eye level with its partners at all times. Our team is empathetic, humorous, but always keeps an objective view.

Our Team

Norbert Irsfeld

Norbert Irsfeld

Founder & Managing Partner

Norbert Irsfeld sees himself as Sparringspartner for entrepreneurs and the management of medium-sized, mostly owner-managed companies. With his profound experience in the realization of M&A projects, he is a guarantor of success for companies and owners in negotiations. In doing so, Irsfeld follows the motto 'Creating pragmatic solutions instead of dividing through detailed negotiations'.

Due to his personal background as a former partner of an insolvency law firm, he also brings the necessary knowledge, but also corresponding experience, to restructuring projects.

Norbert Irsfeld has also been supporting and accompanying companies on their growth paths for more than 15 years, ensuring their continued success.

In addition to his operational activities, Mr. Irsfeld expands and shares his knowledge and experience through regular publications and lectures. He is also a lecturer at the Nürtingen-Geislingen University of Applied Sciences in the automotive industry course.

Sebastian Berning

Sebastian Berning

Junior Consultant

Sebastian Berning embodies the spirit of departure towards new and digital business models. His family background in the automotive trade and his studies in automotive business have given him an intimate connection to the industry and he brings a deep understanding to client projects. Mr. Berning supports Prudentes' clients in the sustainable design and revision of their business strategies. In doing so, he draws on several years of experience in management consulting, especially in the areas of customer experience, reorganization & growth, and leadership.
Kirsten Fichter-Mangasser

Kirsten Fichter-Mangasser

Assistant to the management

Kirsten Fichter-Mangasser is the contact person at Prudentes for all scheduling and organizational matters. By professionally handling all administrative tasks, she ensures the success of the consultants' projects. Mrs. Fichter-Mangasser is the good soul of Prudentes, who thinks of everything and everyone.

Susanne Kuffler-Irsfeld

Susanne Kuffler-Irsfeld

Project Assistant

Susanne Kuffler-Irsfeld is responsible for special projects at Prudentes. She is also responsible for marketing and supports Prudentes as Head of Human Resources Management.

Mario Rico

Mario Rico

Principal

Mario Rico acts as an all-rounder in the operational car dealership business. With extensive experience in sales and in dealing with car manufacturers, he screens car dealerships for operational potential. As an interim car dealership manager, he also knows how to put this into practice.

Mr. Rico supports customers in the implementation of defined measures and, as a good communicator, always involves the companies' employees in the process. Due to the combination of car dealership controlling and management with the operational car dealership execution, he also maintains an experienced relationship with works councils. In addition to mediation, Mr. Rico also supports Prudentes' clients in personnel recruiting and coaching of company succession.

Norbert Irsfeld

Norbert Irsfeld

Founder & Managing Partner

Norbert Irsfeld sees himself as Sparringspartner for entrepreneurs and the management of medium-sized, mostly owner-managed companies. With his profound experience in the realization of M&A projects, he is a guarantor of success for companies and owners in negotiations. In doing so, Irsfeld follows the motto 'Creating pragmatic solutions instead of dividing through detailed negotiations'.

Due to his personal background as a former partner of an insolvency law firm, he also brings the necessary knowledge, but also corresponding experience, to restructuring projects.

Norbert Irsfeld has also been supporting and accompanying companies on their growth paths for more than 15 years, ensuring their continued success.

In addition to his operational activities, Mr. Irsfeld expands and shares his knowledge and experience through regular publications and lectures. He is also a lecturer at the Nürtingen-Geislingen University of Applied Sciences in the automotive industry course.

Sebastian Berning

Sebastian Berning

Junior Consultant


Sebastian Berning embodies the spirit of departure towards new and digital business models. His family background in the automotive trade and his studies in automotive business have given him an intimate connection to the industry and he brings a deep understanding to client projects. Mr. Berning supports Prudentes' clients in the sustainable design and revision of their business strategies. In doing so, he draws on several years of experience in management consulting, especially in the areas of customer experience, reorganization & growth, and leadership.
Kirsten Fichter-Mangasser

Kirsten Fichter-Mangasser

Assistant to the management

Kirsten Fichter-Mangasser is the contact person at Prudentes for all scheduling and organizational matters. By professionally handling all administrative tasks, she ensures the success of the consultants' projects. Mrs. Fichter-Mangasser is the good soul of Prudentes, who thinks of everything and everyone.

Susanne Kuffler-Irsfeld

Susanne Kuffler-Irsfeld

Project Assistant

Susanne Kuffler-Irsfeld is responsible for special projects at Prudentes. She is also responsible for marketing and supports Prudentes as Head of Human Resources Management.

Mario Rico

Mario Rico

Principal

Mario Rico acts as an all-rounder in the operational car dealership business. With extensive experience in sales and in dealing with car manufacturers, he screens car dealerships for operational potential. As an interim car dealership manager, he also knows how to put this into practice.

Mr. Rico supports customers in the implementation of defined measures and, as a good communicator, always involves the companies' employees in the process. Due to the combination of car dealership controlling and management with the operational car dealership execution, he also maintains an experienced relationship with works councils. In addition to mediation, Mr. Rico also supports Prudentes' clients in personnel recruiting and coaching of company succession.

The external network of experts of Prudentes

Dirk Emde

Dirk Emde

Senior Consultant

Dirk Emde is an expert in the design and development of company and industry-specific controlling systems. In doing so, he derives recommendations for operational variance analyses for Prudentes' customers and supplements these with quick checks.

Mr. Emde manages to make Big Data usable for individual planning systems via a sophisticated interface management. In this way, mass data from companies can be analyzed and brought together to create added value. The combination of in-depth car dealership expertise and profound IT knowledge offers Prudentes' customers a valuable and rare combination.

Hendrik Frickenhaus

Hendrik Frickenhaus

Senior Consultant

Hendrik Frickenhaus is the car dealership professional at Prudentes. Due to his multiple activities as a project manager in M&A projects, he brings a great understanding of the implementation and support of company acquisitions and sales.

Mr. Frickenhaus also supports the customers of Prudentes through interim activities in leading positions in the automotive trade. With his personal background in sales, he is the perfect contact person for all questions concerning the sales area.

Reiner Minrath

Reiner Minrath

Senior Consultant

 

Reiner Minrath is passionate about the various branches of the automotive trade: cars, motorcycles, motor homes and agricultural machinery. He is experienced in the successful management of branded car dealerships. In addition, he worked for 20 years on-site in the trade as a business management consultant for various car manufacturers and importers.

Mr. Minrath is an "all-rounder" who also sees the people and the operational processes behind every key figure. With his focus on controlling and integrated corporate planning, he strengthens and complements the Prudentes team.

Dirk Emde

Dirk Emde

Senior Consultant

Dirk Emde is an expert in the design and development of company and industry-specific controlling systems. In doing so, he derives recommendations for operational variance analyses for Prudentes' customers and supplements these with quick checks.

Mr. Emde manages to make Big Data usable for individual planning systems via a sophisticated interface management. In this way, mass data from companies can be analyzed and brought together to create added value. The combination of in-depth car dealership expertise and profound IT knowledge offers Prudentes' customers a valuable and rare combination.

Hendrik Frickenhaus

Hendrik Frickenhaus

Senior Consultant

Hendrik Frickenhaus is the car dealership professional at Prudentes. Due to his multiple activities as a project manager in M&A projects, he brings a great understanding of the implementation and support of company acquisitions and sales.

Mr. Frickenhaus also supports the customers of Prudentes through interim activities in leading positions in the automotive trade. With his personal background in sales, he is the perfect contact person for all questions concerning the sales area.

Reiner Minrath

Reiner Minrath

Senior Consultant

 

Reiner Minrath is passionate about the various branches of the automotive trade: cars, motorcycles, motor homes and agricultural machinery. He is experienced in the successful management of branded car dealerships. In addition, he worked for 20 years on-site in the trade as a business management consultant for various car manufacturers and importers.

Mr. Minrath is an "all-rounder" who also sees the people and the operational processes behind every key figure. With his focus on controlling and integrated corporate planning, he strengthens and complements the Prudentes team.

Our partners

Studentische Unternehmensberatung

Studentische Unternehmensberatung

Young. Digital. Connected. "CARS - Consulting Automotive, Resources and Sustainability" is the first student-run consultancy at the University of Applied Sciences (HfWU) and offers consulting services in the three main areas mentioned above.

Since the founding of the association in October 2017, CARS has been continuously developing and can boast the fastest admission process in the Federal Association of German Student Consultancies (BDSU e. V.).

CARS sees itself as a platform for particularly committed and motivated students to gain practical experience in consulting projects with companies from various industries.

Abo-Fachzeitschrift für die Automobilbranche

Subscription trade magazine for the automotive industry

Auto News for the automotive industry: AUTOHAUS is an independent subscription trade magazine for the automotive industry and a daily B2B online portal. AUTOHAUS offers auto news, business news, commentaries, pictures and videos on car models, car brands and car manufacturers, car dealers and workshops as well as industry service providers for the entire automotive sector.

In addition to Auto News, there are also interviews, background reports, market data and registration figures, analyses, management information and articles on the topics of tax, finance and law. AUTOHAUS offers auto news for the automotive industry.

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